The PB Tech Expo saw thousands of consumers looking for the best technology deals brands had to offer. Microsoft’s Xbox has been at the forefront of console gaming technology since its day one edition. To capture the vast range of consumers, the layouts design saw a slim linear build with emphasis on its Xbox Game Pass games by large individually printed graphics. Each station reflected its targeted demographic by separate gaming stations, seating arrangements and games played. In the center, two custom built racing seats were used to present Microsoft’s Forza Horizon 4.