Providing an endless source of entertainment for TGP VIP guests, the Heineken simulator activation was a hit.
Our team was tasked with bringing the Heineken 0.0 simulators to life in an open-air environment. Built around the Friends of Red Bull space, the activation came to life with its stark lighting design, large branded walls and themed racing décor.
Content provided by Red Bull
Services:
Activation design and build
Design & 3D Renders
Outdoor structures and engineering
Council permitting
Lighting Design
Concept design
Physical asset creation
Event furniture hire
Product launch
Event entertainment sourcing
Staffing and event crew
